Media Educational Contents as Determinants of Knowledge, Attitudes and Participation of Nigerian Youths in Political Activities
dc.contributor.author | Anthony Apeh AMEDU | |
dc.date.accessioned | 2025-06-16T10:10:43Z | |
dc.date.available | 2025-06-16T10:10:43Z | |
dc.date.issued | 2024-12 | |
dc.description.abstract | The continued existence and growth of democracy in any nation is dependent upon the nation's level of political interest. The media, as the fourth estate of the realm, plays the educational function in a democratic society. Therefore, this study examined the media educational contents as determinants of Nigerian youths’ knowledge, attitude and participation in political activities. The study was anchored on Agenda Setting theory, Social Responsibility theory, Cognitive Mobilisation theory and Cognitive Engagement theory. The study adopted the correlation survey research design and employed a questionnaire named ‘Media Political Education Contents, Youths’ Knowledge, Attitudes and Political Participation’ (MEYAP) for data gathering. The sample consisted 540 respondents from the six geo-political zones in Nigeria, with states like Adamawa, Kogi, Kano, Enugu, Oyo and Delta selected through stratified and convenience sampling techniques. The data collected was coded and analysed using Statistical Package for Social Sciences (SPSS) with descriptive and inferential statistics. Findings show that Nigerian youths exhibited a high level of knowledge about political activities (83.3%). Moreover, the study demonstrated a significant negative correlation (-0.859) between media education contents and political participation among Nigerian youths. This implies that an increase in educational content leads to a decrease in political participation by 0.859. The study concluded that media education has a positive relationship with combined knowledge of politics and attitude of youths and participation in political activities. From the findings, several recommendations are proposed. First, political stakeholders in Nigeria should know that the knowledge of youths on political activities should be maintained and built on. Second, there is need to cultivate and sustain the interest of youths in political activities. Additionally, political actors and political stakeholders should know that it is only when there is combined knowledge and positive attitudes towards politics that the youths will participate in political activities. Keywords: Media Political Education, Political Activities, Political Behaviour, Political Knowledge and Political Participation Word Count: 297 | |
dc.identifier.citation | Kate Turabia | |
dc.identifier.other | P.hD | |
dc.identifier.uri | https://repository.lcu.edu.ng/handle/123456789/918 | |
dc.language.iso | en | |
dc.publisher | Lead City University, Ibadan | |
dc.relation.ispartofseries | P.hD | |
dc.subject | Media Political Education | |
dc.subject | Political Activities | |
dc.subject | Political Behaviour | |
dc.subject | Political Knowledge and Political Participation | |
dc.title | Media Educational Contents as Determinants of Knowledge, Attitudes and Participation of Nigerian Youths in Political Activities | |
dc.type | Thesis |