Department of Mass Communication & Media Studies

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Browsing Department of Mass Communication & Media Studies by Author "Adekola Yaqub ADEYEMI"

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    Technological Innovation, Ethical Issues and Organizational Performance of Book Publishing Firms in Ibadan, Oyo State
    (Lead City University, 2022-12) Adekola Yaqub ADEYEMI
    The unprecedented scarcity of resources among book publishing firms in the current global economic distress calls for organizations to perform optimally. However, research revealed that organizational performance (OP) of book publishing firms is on the decline; they retrench or convert status of significant numbers of staff, close some branches or wind up. This adversely affected the book publishing sector while aggravating the illiteracy challenges. Hence, study investigated the influence of technological innovation and ethical issues on OP of book publishing firms in Ibadan. Balance scorecard theory provided the framework, the study adopted descriptive survey design. Population consisted of 204 management staff of the 51 registered book publishing firms with total enumeration sampling technique. A validated questionnaire was used for data collection (0.76 – 0.89). A response rate of 77% was achieved. Data collected were analyzed using descriptive and inferential statistics (PPMC and Multiple hierarchical regression analyses). Findings revealed that there was a significant combined influence of technological innovation and ethical issues on OP (Adj.R2= .676, F(4, 153) =74.716, P<0.01. OP positively correlated with technological innovation(r= .803, p< 0.01), authorship (r = .666, p<0.01), duplicate publication (r= -.163, p<0.05), and plagiarism (r= -.572, p< 0.01). Technological innovation was found to be the strongest predictor of OP (β = .689, t= 52.954, P<0.01), followed by authorship (β= .373, t= 24.687, P<0.01), followed by plagiarism (β = .265, t = 18.217, P<0.05), duplicate publication (β = .145, t= 10.826, P<0.01). In addition, OP with respect to financial perspective was low (M= 4.86), customer and internal perspective was low (M=4.91), learning and growth perspective was also low (M=4.82) all on a scale of 6. The study concluded that technological innovation and ethical issues were factors that influence OP in the book publishing firms. It was recommended that book publishing firms should adopt product and process technological innovations. Key words: Ethical Issues, Organizational Performance, Publishing Firms, Technological Innovation, Word count: 302
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    Technological Innovation, Ethical Issues and Organizational Performance of Book Publishing Firms in Ibadan, Oyo State.
    (Lead City University, 2022-12) Adekola Yaqub ADEYEMI
    The unprecedented scarcity of resources among book publishing firms in the current global economic distress calls for organizations to perform optimally. However, research revealed that organizational performance (OP) of book publishing firms is on the decline; they retrench or convert status of significant numbers of staff, close some branches or wind up. This adversely affected the book publishing sector while aggravating the illiteracy challenges. Hence, study investigated the influence of technological innovation and ethical issues on OP of book publishing firms in Ibadan. Balance scorecard theory provided the framework, the study adopted descriptive survey design. Population consisted of 204 management staff of the 51 registered book publishing firms with total enumeration sampling technique. A validated questionnaire was used for data collection (0.76 – 0.89). A response rate of 77% was achieved. Data collected were analyzed using descriptive and inferential statistics (PPMC and Multiple hierarchical regression analyses). Findings revealed that there was a significant combined influence of technological innovation and ethical issues on OP (Adj.R2= .676, F(4, 153) =74.716, P<0.01. OP positively correlated with technological innovation(r= .803, p< 0.01), authorship (r = .666, p<0.01), duplicate publication (r= -.163, p<0.05), and plagiarism (r= -.572, p< 0.01). Technological innovation was found to be the strongest predictor of OP (β = .689, t= 52.954, P<0.01), followed by authorship (β= .373, t= 24.687, P<0.01), followed by plagiarism (β = .265, t = 18.217, P<0.05), duplicate publication (β = .145, t= 10.826, P<0.01). In addition, OP with respect to financial perspective was low (M= 4.86), customer and internal perspective was low (M=4.91), learning and growth perspective was also low (M=4.82) all on a scale of 6. The study concluded that technological innovation and ethical issues were factors that influence OP in the book publishing firms. It was recommended that book publishing firms should adopt product and process technological innovations. Key words: Ethical Issues, Organizational Performance, Publishing Firms, Technological Innovation, Word count: 302